Lauren Terrell is a versatile marketer, event planner and designer skilled in creating unique experiential marketing campaigns that build, grow and maintain communities around ideas, that are specialized in sports lifestyle and culture. She is an enthusiastic and friendly team player with a knack for building productive working relationships.
Who is Lauren Terrell…
As new comer into the fashion industry, my intentions are to use a unique perspective to connect story telling and make the connection within a community, allowing for me to create a one of a kind experience. My goal is to support a brand in curating what is needed to aid in the creation of a product, a collection or an idea start from to the executed product. Graduating from the Academy of Arts University has allowed for me to sharpen my skillset in marketing as well as in design, while I continue to add additional skills to showcase myself as a well rounded Experiential Product and Creative Designer.
Creator
Able to demonstrate and apply a skill set that is innovative and elevates a brand using a complete design process. Building out, organizing and creating content for both digital platforms as well as in a print marketing form.
Community Builder
An ability to understand and build a community along with how it is influenced based on a product, space or idea. A collaborative individual who can lead small group projects both virtually and in person in addition to understanding how to lead in a large group setting. Having the knowledge and understanding of trends that influence the designing process including graphic design, fashion within the athletic realm
Curator
Experienced in styling, staging, directing and executing photo shoots, marketing and design/collection layouts. Experience with designing seasonal collections from the brainstorming phase to sourcing to development/sampling and through production to completion.
Skills:
Sports lifestyle & culture, marketing, social media expertise, customer & media relations, visual merchandising, experience in product styling and design
Tools:
Adobe Suite- Photoshop, Illustrator, inDesign, Premiere, Acrobat
iWork- Numbers, Pages, Keynote, iMovie
Microsoft Office- Word, Excel, Power Point
Creative- Canva, Capcut, Squarespace, Wix
BFA, Product Development in Fashion
Academy of Arts University 2022